Ipsos Nigeria, an industry leader and foremost market research firm has announced the appointment of Ibitayo Salami as its new Country Manager.

She is the first female and first Nigerian to occupy that position since Ipsos started in the county 13 years ago.

With over 18,000 professionals in over 90 markets and ranked as the No.1 Most Innovative Supplier in the 2023 GRIT Business & Innovation Report for the fifth consecutive year, Ipsos is poised to maintain its position as a Global Leader in Market Research, especially by consolidating its position as an industry leader in Sub Saharan Africa.

Ipsos is more than just a supplier of data and insights for their clients, they are a partner that produces accurate and relevant information and turns it into actionable truth.

This is why leveraging on science, technology and know-how for almost 5 decades, their passionately curious experts not only provide the most precise measurement, but shape it to provide True Understanding of Society, Markets and People.
Ibitayo takes over the reins from Himanshu Verma who is leaving Ipsos after over 4 years and we wish him well in his next role.

The announcement was made by the company’s Sub Sahara Africa’s CEO, Nick Coates during the townhall meeting at the Lagos office in Ikeja.

The regional Human Resources Manager, Abeena Amankwah was also at the event. Ibitayo Salami has since resumed her new role.